OUR PURPOSE
Edelgrund invites you on a journey to unearth the soul of Persia – a captivating blend of tradition, art, and resilient people. Our mission goes beyond rugs; it’s about sharing the vibrant tapestry of Persia’s culture, the echos of centuries old traditions, and breathtaking landscapes.
With each design, we invite the world to explore these treasures. Seamlessly infusing modernity, we bridge Persia’s rich history with contemporary modern arts, creating products that cannot be bound to one time or aesthetic.
ABOUT US
Storytellers of the
Persian heritage
OUR PROJECTs
Victoria Maria’s
vibrant interiors
OUR RUGS
The colors
of Persia
Edelgrund uses its rugs to capture the colours of Persia. From the deep Caspian blues, to the Kadu Orange, every thread brings you closer to Persia and the landscapes we call home.
Sadaf White
01
Kish Blue
016
Karé Yellow
07
Kadu Orange
011
Kalg Black
017
Anar Red
06
EXPLORE BY FAMILY
Signature
Edelgrund’s Signature collection combines in-house kilim designs with select collaborations, resulting in a harmonious blend of Persian tradition and modern minimalism.
Essentials
The Essentials collection draws inspiration from nature’s unadulterated elements, reflected in their Persian-inspired design names. Immerse yourself in a world where nature’s untouched beauty meets exquisite craftsmanship.
Stripes
Each rug in Edelgrund’s Stripes collection is distinguished by its captivating stripe pattern. These designs, named after Farsi words for elements like road and path, skillfully merge traditional Persian craftsmanship with contemporary aesthetics.
Heritage
The Heritage collection pays homage to Persian’s rich cultural tapestry. Inspired by places, architectural elements, and cities from Iran, each piece is a testament to timeless elegance and artistry, perfect for adding a touch of cultural richness to any setting.
DESIGN OF THE MONTH
Ouwen & Paolo's I
Milanese architect Paolo Giordano and Chinese designer Ouwen Mori, Ouwen & Paolo’s I, bring together a series of unique motifs in the form of vertical panels on a natural wool base. It is a bold reimagining of Edelgrund’s original designs .
POPULAR
Illuminata
Bespoke rugs,
tailored just for you
Edelgrund creates custom rugs for your interior design projects. Choose the composition, size, colors, and more, and let us bring your vision to life with our time-honored expertise.
WALL TO WALL
Wall to Wall
Designs
Encapsulate your space with the authentic beauty of Iran and create a room worth celebrating with Edelgrund’s Wall to Wall “fitted” hand-made carpets.
Edelgrund
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